Brett McCarten

Brett McCarten @ brettmccarten Member Since: 13 Oct 2025

About Me

Designing Your Budget via Google Sheets

Stage a 30-Minute "Idea Speed-Date" to Double Concept Count
Book a silent room, two stopwatches, one stack of A5 cards. Divide six people into pairs; rotate every five minutes. Each pair writes one headline and three bullet constraints on a card, passes it left, no tweaks. After six rounds you own 36 raw concepts—3× the usual hourly yield.

Sort 50 k+ shots with deep-dive date folders and hue labels
Mkdir a top-level folder named RAW. Within, add 2006→2030. Bulk-tag every import with Y-M-D_job-tag in one click using PowerToys. Drag the folder into the cloud. The service self-creates 12 sub-folders per year; lock the template so new uploads obey the same tree.

Flip Charge-to-upload and restricted data to save battery; a 500-shot event costs 18 % on Pixel 8. Once upload completes, pop the card, re-insert in-camera, reset internally—not via the handset—to maintain folder structure clean.

Pull 100 Hot Leads/Day with One Reddit Post
Post once in r/EntrepreneurRideAlong at 09:00 EST, use the exact title format "Case Study: How I Added 1,847 Subs in 14 Days with a 3-Page PDF", and paste the Google Doc link as the first line inside the post.

Check every week: download Slack escalation report, highlight tickets >15 minutes, add missing template, refine smart-url. Cycle costs 12 min every 7 days and maintains the metric below the limit sans headcount lift.

Body length: 412–437 words. Reddit algorithm buries longer entries.
Start by dropping two metrics: followers added + hours sunk. For instance: "+1.9 k fresh subscribers. 11 total hours."
Drop a screencap of the Substack dashboard (hide revenue, show the cohort graph). Imgur post, max two images, PNG sub- 300 KB so Apollo users don’t bounce.
Final paragraph: bullet the three moves. Step 2 has to feature the anchor "squeeze URL" clickable to your lander. Avoid redirects—Reddit shadow-bans them.
Close the post with a 5-word CTA: "Claim the same PDF here" directing again to the squeeze page. Duplicate URL = 19 % CTR bump from an April 2024 test.


Day before: feed the text to AmputatorBot to nuke AMP, slipping past auto-mod flag.
Drop via Later for Reddit; fire it for Monday 09:00 EST. Data says: 1.4 k online at that slot, 68 % US, 11 % UK—fits the buyer persona.
Once publishing, drop once with the template URL on a public Notion page (ranks faster than Drive and dodges mega-thread spam).
20 min later, answer the first three questions; each answer grabs 3–5 upvotes from your Slack pod (5 members, 3 accounts each, cycle weekly). Keeps the thread at 8 points, front-page visibility for ~6 hours.
Re-post to r/SaaS and r/SmallBusiness 48 h later; swap to "Update: 3 weeks later, 3,092 subs—here’s the CSV export". Same body, updated proof image. Netting 27–34 extra clicks/day with zero extra writing.

Final tally: 3,940 views, 312 clicks to the squeeze page, 127 opt-ins inside 24 hrs. Spend: $0. Repeat monthly; update the screenshot, bump the sub count, recycle. Traffic sticks 90–110 daily for 8–10 days before decay.

Turn on "Storage Saver" in the online panel; it uses zero recompression to DNG, so the 15 GB fits roughly 1 100 24-Mpix files after the above shrink. Check quota every week with rclone about remote:; when 13 GB is hit, shift finished edits to a 128-bit AES-encrypted 7-Zip archive on an external SSD and free the space in one click.Ahead of leaving, flip on two-factor authentication: Profile → Safety → Two-step → App-based. Snap the QR with Aegis; jot the 16-digit backup key on paper stored with your passport. Drop SMS fallback—SIM-jack crooks pwn it in 3 min.

Shut down the cart at H+90. Without delay redirect the page to a priority list; collect prospects for the following wave and preserve scarcity. Repeat the process every 30 days; the same asset keeps churning between 1,900 and 2,400 $97 sales each month without extra ads.

Pick the parent year folder.
Ctrl-click the first and last day folder → right-click → label purple if the day packs 500+ frames.
Deploy a cloud script: when plum is detected, relocate contents to year/overflow and reset label to gray.

Keep a _CATALOG sheet inside each month. Fields: folder, frames, label, accessed. Refresh with a 15-line Apps Script hooked to onChange; runtime finishes in 6 s for 50 k rows.

Mirror the Zero-Based Budget Template in 30 Seconds
Open the shared file, click File → Make a copy, rename it "2024-ZBB-[Your Name]", flip "Share with same people" only if you need team edits, hit OK. Paste Google Drive file download generator into cell A1 to grab live exchange rates for every currency you spend in.

Switch your mirrorless to upload full-bit raw RAW at ~45 megabytes onto the online folder named _2024-05-Ingest; the initial 15 GB renewal every 30 days, plenty for roughly 330 shots. Turn on "Original quality" in the mobile–anything else down-sizes 45 MP files down 16 MP and removes color profiles.

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